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Does Your Marketing Plan Match Up with Ads Consumers Trust?

Does Your Marketing Plan Match Up with Ads Consumers Trust?

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Analysis of a new Nielsen Advertising Trust survey points out that budgets and marketing plans aren’t always geared to make the most of the ads consumers trust most. October is long range planning month. If that means you’re in the midst…
7 Ways to Leverage Marketing Partnerships for Growth

7 Ways to Leverage Marketing Partnerships for Growth

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Attract new customers, increase sales and grow your pipeline instantly by partnering on marketing projects with other businesses. Here’s what you should look for in marketing partnerships. 7 Ways to Forge Strategic Marketing Partnerships…
4 Ways to Find and Treat Customer Pain Points

4 Ways to Find and Treat Customer Pain Points to Make the Sale

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Good marketing medicine: You have product and service solutions, but do your prospects actually understand how to ‘apply’ them? Here are four ways to find and treat customer pain points, so that you can make more sales. Good Marketing…
3 Years Running, Email Marketing Tops Marketing Budget Priorities

3 Years Running, Email Marketing Tops Marketing Budget Priorities

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Nothing to See Here: Three years and counting, email marketing is coming in atop marketing budget priorities in the New Year. Find out what else wins part of the marketing budget.  Marketers plan to increase next year's marketing budget…
Master the Marketing Channels Set to Win Next Year

Master the Marketing Channels Set to Win Next Year

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 Find out which marketing channels will win more time and money and which will lose out when it comes to marketing budgets in the New Year. Happy New Year to the Marketing Channels Set to Win in the New Year New survey shows which marketing…